Displaying entires 1 to 5 of 5
  • ESPN, Gas Station TV Expand Pact

    Gas Station TV announced Wednesday (Aug. 11) it had expanded its agreement with ESPN, which has provided content exclusively to the out-of-home network at the gas pump since 2007. As part of the new deal, the two companies now offer advertisers the opportunity to embed advertising within ESPN Sports News.

  • PepsiCo Tries DOOH

    The food and beverage giant signed a multi-year, multibrand agreement with Gas Station TV

    In a first for PepsiCo, the food and beverage giant is expanding its marketing mix to include digital out-of-home media, signing a multi-year, multibrand agreement with Gas Station TV. PepsiCo plans to promote several of its beverage brands at the gas pump including Pepsi, AMP Energy Drink, AMP Energy Juice

  • Ford to Run New Campaign on GSTV

    Runs through May 3 across GSTV's network of 5,600 screens in 19 top markets

    A new campaign for Ford’s 2010 Fusion Hybrid launched Monday (March 16) on a network where consumers are likely to be thinking about fuel economy–at the gas pump. Running through May 3 across GSTV’s network of 5,600 screens in 19 top markets, Ford’s campaign uses a combination of 30-second and

  • Research For Out-of-Home Video Metrics At Hand

    Both Nielsen Media Research and Arbitron are quietly laying the groundwork to measure out-of-home video networks, a $1.3 billion business and one of the fastest growing segments of out-of-home. The initiatives coincide with the Out-of-Home Video Advertising Bureau’s push to standardize research and metrics for the segment as outlined in

  • Gas Station TV Launches “STAR”

    Aspiring personalities submit auditions online at www.beabroadcastar.com until May 4. GSTV viewers cast their votes between May 12 to June 30.

    • Mediaweek

    Reality TV is about to hit the gas pump. Gas Station TV, seen on more than 5,000 screens on gas pumps in many of the nation’s largest markets, announced the launch of Gas Station TV’s Wanna Be A BroadcaSTAR, an American Idol-like search for the face of its network. The