
Press Room
The latest news from GSTV
OOH Today: The Top Women Who Drive Growth in Out-Of-Home 2024
It’s finally here: welcome to OOH Today’s annual Top Women Driving Growth in Out of Home shortlist…
GSTV And Super League Team Up to Connect Consumer’s Physical Journey with Digital Worlds
GSTV and Super League announced today that they have formed a groundbreaking partnership that will unite the physical journey of consumers with the expansive digital world of gaming.
Ad Age: GSTV and Influential’s new partnership reflects influencer marketing’s growth beyond social media
Influencer marketing is continuing its expansion beyond social media feeds and phone screens in a new partnership…
Influential and GSTV Partner To Expand Omni-Channel Reach For Branded Creator Content
GSTV today announced a partnership with Influential, the world’s largest influencer marketing company…
AdAge: How the Future of Advertising Reaches Consumers During Their Journey — Literally
To reach today’s consumers with video messages, media plans must look beyond the tactics of the past.
Digiday: GSTV’s CEO Sean McCaffrey: As Q4 kicks off, it’s getting harder to predict how it will shakeout
Sean McCaffrey has a somewhat unique view of the ad marketplace, given GSTV aspires to serve both branding efforts and performance results, as a result of proximity to points of purchase. McCaffrey shared his thoughts on how Q4 will shape up.
New Affinity Solutions Study Commissioned by GSTV Uncovers Link Between Fueling Behavior and Elevated Consumer Spending
Today, Affinity Solutions, a leading consumer insights company, and GSTV unveil a new analysis that shows a predictive relationship between a fuel transaction and increased retail spending.