MAGNA and GSTV have released “The Power of Video Everywhere”—a new research study that highlights how reaching consumers off the couch and outside the home can significantly influence purchase behavior.
Learn more about how summer travelers are gearing up for the Summer of Drive! [INFOGRAPHIC]
All but the wealthiest consumers are opting to drive as gas and rental car costs stay lower than last year.
With forecourt video network being 'the last screen a consumer sees before their next purchase,' the fuel and convenience space presents a big advertising opportunity, Sean McCaffrey says.
He’s head of creative & content studio, GSTV. How would you describe your job to someone who doesn't work in marketing?
A renowned furniture retailer used GSTV to promote holiday discounts, strategically timing media flights across key markets. This approach maximized reach during peak shopping periods…
A sports drink brand worked with GSTV to amplify their NFL partnership throughout the season, showcasing one of the league’s biggest stars to drive national sales…
A supermarket chain used GSTV to promote online ordering capabilities at their 10+ retail brands across the country. Creative was deployed based on proximity to specific brands, and featured an offer for first-time online orders…
GSTV’s IGNITE team built custom creative promoting an interactive sweepstakes game on GSTV…
MAGNA and GSTV have released “The Power of Video Everywhere”—a new research study that highlights how reaching consumers off the couch and outside the home can significantly influence purchase behavior.
Learn more about how summer travelers are gearing up for the Summer of Drive! [INFOGRAPHIC]
Shopping season is upon us and brands are putting their best foot forward to capture eyes of consumers looking to spend…
This Black History Month, we focused on the theme, “Honoring, Celebrating, and Reflecting Together” to guide our conversations and actions. Hear more from our team members about how they are reflecting on identity and community.
With National Hispanic Heritage month in full swing from September 15th through October 15th, there is no better time to celebrate…
Pride, a celebration of queer identity during the month of June, is an opportunity to reflect on shared history and community…
As we honor and celebrate Asian American and Pacific Islander Heritage Month in May, we are reminded of the different aspects that make up culture.
GSTV programming consists of custom-produced and curated 3rd-party content segments that entertain, inform, and engage viewers with a full sight, sound, and motion video experience
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