Broadcasting+Cable: GSTV Pumps Up Research, Programming at NewFront
All but the wealthiest consumers are opting to drive as gas and rental car costs stay lower than last year.
With forecourt video network being 'the last screen a consumer sees before their next purchase,' the fuel and convenience space presents a big advertising opportunity, Sean McCaffrey says.
He’s head of creative & content studio, GSTV. How would you describe your job to someone who doesn't work in marketing?
Private equity firm MidOcean Partners has agreed to buy GSTV, the largest ad network of video screens on gas pumps, for an undisclosed amount…
Private equity firm MidOcean Partners has agreed to acquire GSTV, formerly known as Gas Station TV, from billionaire Dan Gilbert’s private equity firm, the company’s CEO said in an interview.
GSTV, a Video Network Available at Fuel and Convenience Retailers Nationwide, Completed Several Major Strategic Initiatives Under Rockbridge's Sponsorship…
MidOcean Partners (“MidOcean”), a premier New York-based alternative asset manager specializing in middle-market private equity, alternative credit investments and structured equity, announced today the acquisition of GSTV (the “Company”), the national on-the-go video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, from Rockbridge Growth Equity….