GSTV Drives Foot Traffic To Retailer Locations

An Audience Spending
and On-The-Go.

 
 

Consumers Spend +3.7x More Following a Fuel Transaction

 
 

81% will Shop at a Mass
Merchandiser this Month

 
 

59% of Viewers will Shop
at Drug Stores this Week

 
 

52% have Shopped at a
Warehouse/Club this Month

 
Source: Affinity Solutions, analysis of post-fueling spend within 3 hours (vs. those not fueling that day), 2021. GSTV Audience Insights Study 2021.

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