Press Room
The latest news from GSTV
Marketing Dive: How GSTV steps up audience targeting with Stagwell’s agentic system
Slim Jim maker Conagra Brands is the video network’s first advertiser to incorporate the Stagwell Agentic Targeting System into campaign planning…
GSTV Unlocks AI-Powered Audience Precision for Advertisers Through New Partnership with Stagwell’s (STGW) The Marketing Cloud
GSTV is the first external media company to leverage the groundbreaking Stagwell Agentic Targeting System (SATS), which provides deeper audience data research…
Bagable: ⚽Marquee sporting events, concerts, IRL meetups will drive Gen Z to hit the road this summer🎤🚗
If ever there was a summer to hit the road for a much-needed break from everyday life, it’s the summer of 2026… Against this stressful economic backdrop, vacationers this year are still hoping to get away…
Tractor Supply Company Partners with On-the-Go Video Network GSTV to Amplify Their Emerging Artist Program Spotlighting Americana and Country Singer‑Songwriter Gloria Anderson
Content Produced by GSTV’s IGNITE Studio Featuring Anderson Appearing at GSTV Screens, Promoting the Artist and Elevating the Tractor Supply Brand
Cynopsis: Meeting Audiences in Motion: On-the-Go Video’s Role in a Fragmented Media Landscape
As streaming fragments audience attention and competition for eyeballs intensifies, entertainment marketers are rethinking where — and how — they reach consumers. On-the-go video has emerged as a compelling answer…
eMarketer: As store visits get shorter, in-store commerce media targets convenience store shoppers
As marketers increasingly bet on in-store commerce media and consumers shorten their shopping trips, GSTV argues that brevity is a reason advertisers…
Beet.TV: GSTV’s Kristina Lutz: Gen Z is Looking for Discovery Beyond Social in the Real World
Physical shopping experiences are far from dead for younger consumers, despite the view that Gen Z lives are primarily lived within the confines of TikTok…
The Drum: From forecourt to checkout: how GSTV turns fuel stops into commerce moments
CMO Kristina Lutz argues retail media is no longer a channel but a strategy – and with consumers primed to spend within hours of filling up, the forecourt is becoming one of the most powerful, overlooked points of influence.
NACS: GSTV Survey: C-Stores Meet Consumer Needs as Prices Rise
New research also found that 58% of respondents are seeking promotions. According to new survey data from GSTV, 81% of consumers report…
GSTV Expands Leadership Team With Key Hires, Board Appointments and Executive Promotions to Fuel Next Phase of Growth
Former Real Chemistry executive Craig Abolt named Chief Financial Officer; former Cox Media and Bank of America Merrill Lynch executive Eric Kozik joins as Chief Strategy Officer. Board welcomes former Publicis Commerce CEO Robert Rivenburgh and Stagwell Chief AI Officer John Kahan; Kristina Lutz and Aaron Olson promoted to CMO and CTO.
Retail Brew: All about attention with GSTV’s Sean McCaffrey
The retail media executive, who’s set to speak at The Future of Retail Marketing, breaks down why attention, not just reach, is the key to understanding consumer behavior between physical and digital environments…
Marketing Dive: New consumer TV viewing habits create opportunities for CPG brands
For decades, “watching TV” meant sitting on the couch and catching a favorite weekly show, or viewing a featured documentary or movie…
Marketing Dive: Is your brand overlooking the value of convenience retail media?
Every day, millions of Americans stop to fuel up their cars—grabbing coffee, snacks or essentials on the go. It’s a small but powerful moment in their daily journey….
Amazon MGM Studios, TikTok, Popular Creators Shira Lazar of “What’s Trending” and Tank Sinatra Headline GSTV’s “Holiday Rush” Programming Event at Thousands of Fuel Retailers Nationwide
GSTV announced today a robust line-up for their “Holiday Rush” tentpole to run across screens nationwide through November and December.
Marketing Dive: Maximize your holiday ad spend with on-the-go video
Consumer surveys are showing mixed sentiments about this year’s holiday season, with some shoppers planning to spend less while nearly half plan similar spending levels to last year….
P2PI: Gen Z Rekindles In-Store Shopping Enthusiasm as Holiday Travel Rises
Consumers are planning to hit the road and return to stores this holiday season, even amid widespread economic concerns, according to new research from GSTV…
Press Release: Nearly Half of Consumers Plan to Increase Their Road Travel This Holiday Season According to New Research from GSTV Survey
GSTV today unveiled its 2025 Holiday Consumer Insights. In a GSTV viewer survey conducted via MFour Data Research, 43% say they are planning to drive more during their holiday travel vs. last year, and with this increased travel, 71% report fueling up more during the holiday.
Adweek: GSTV Expands Footprint of Gas Pump Video Screens by More Than 10% With Casey's
Advertisers can soon buy video ads at more than 1,800 more gas stations across the U.S. A new partnership between GSTV and Casey’s is bringing ad-supported digital screens to the fuel and convenience store’s pumps this fall…
NACS: Q&A: Casey's and GSTV Expand Retail Media Network
Casey’s is expanding its retail media capabilities on the forecourt through a new partnership with GSTV, in which GSTV will provide Casey’s retail media offering…
Press Release: Casey’s and GSTV Scale Its Retail Media Offerings Through New Strategic Partnership
GSTV to Deliver to Casey’s a Branded Video Solution Service Leveraging GSTV’s Industry Expertise and Experience to Further Enhance Their Retail Media Offerings